Armani Make-up at Sephora in Front displays
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22 . 04 . 2025

News

Armani Make-up at Sephora in Front displays

Installed at Sephora, these EDGs embody the synergy between our merchandising and shopfitting entities in an eco-responsible approach, perfectly aligned with L'Oréal's commitments.

They are the result of close collaboration between :
- Our merchandising factories: production of the famous pleated-effect piece and the visual holders.
- Our Ledia shopfitting unit: manufacture of the EDG structure and decorations and final assembly.
- The installation was managed by the Merchandising teams

... and use sustainable materials for top-of-the-range manufacturing:

  • Recycled & recyclable plastic (Green Cast certified)
  • M1-certified wood for optimum quality
  • Black lacquer & white screen printing for a premium, long-lasting look
  • High-performance lighting to enhance the customer experience
  • Scalable design for easy future upgrades (visuals, displays, trays, etc.)